Scale your B2B SaaS with a predictable growth engine
We help B2B SaaS companies achieve predictable growth, from building a category-leading brand, to capturing existing demand, to boosting revenue through PLG and sales enablement.
A proven track record in growing B2B SaaS companies
8
exits facilitated in the past five years
23
companies scaled between €1m and €100m in the last 15 month
320%
average increase in inbound deals
16
new markets launched
85%
of clients in complex, technical industries
100+
marketers assessed and coached
We appreciate the unique features of growing a B2B SaaS business
Buyers vs. Users
Product Showcasing
Try before you buy
User Activation
Feature Upsell
Growth Loops
Churn Prevention
Data Protection
Growing a B2B SaaS is challenging and requires the right approach
>90% of your potential ideal buyers are currently not looking to buy
Don't just compete with for the <10% of buyers currently in market
Create s scalable strategy that goes after all your ideal buyers
Build a brand that generates demand for long-term scale
Make every single deal count
Building your predictable Growth Engine
Nail your ICP and positioning for a strong strategic foundation
Build a thought-leading brand that generate demand and stays top-of-mind
Capture existing intent in the market with the right proposition, in the right place, at the right time
Leverage marketing to support product and sales and make every deal count
Choose the right tactics for your product and market
Identify the right tactics to support your growth strategy
Balance quick wins with long-tem scalability
Eliminate gaps throughout the customer journey
Adapt to new challenges as you grow and the market evolves
We set you up to scale and make ourselves obsolete in <9 months.
Our fractional team embeds itself in your organization and supports your growth from strategy, to tactics, to execution.
Strategy & Audit
We build you a strong strategic foundation for predictable growth.
Strategy Kickoff
Funnel Analysis
Market Analysis
ICP & Journeys
Positioning
Messaging
GTM Planning
Growth Levers
Tactical Execution
We build and optimize your in-house B2B growth engine
SEA & SEO
Content Marketing
Website Optimization
Linkedin Ads
Automated Outbound
Automation and Nurture
Sales Enablement
ABM
Marketing Ops
Market Expansion
Hiring & Handover (+- 2months)
Around this point, we involve our technical experts
Our expert team
Led by CMOs and a team of experts with PE-backed experience
Strategic expertise, hands-on execution, and deep knowledge of complex industries – without the usual trade-offs or hiring risks. And ready to go at a moment’s notice.
PE-focused approach
Strategy plus execution
Complex industry expertise
Built for independence
Reduced Risk
Exit-Ready Growth
Fast Impact
Consultant
Agency
In-House Team
The Growth Syndicate
TGS
Featured: B2B SaaS Case Study
Cradle
Cradle is one of Europe's most innovative deep-tech companies operating at the intersection of software, AI, and biology. Backed by IVP and Index Ventures, Cradle revolutionizes protein design and engineering, enabling computational scientists and experimental biologists to accelerate the development of novel proteins with unprecedented efficiency.
Deep dive into your product, funnel, ICP, and market. Actionable insights, no fluff.
Advisory & Coaching
Senior growth leadership on-demand — strategic support for founders and teams.
Account Based Marketing Engine
A thought leadership-driven ABM engine that helps your sales team drive revenue.
"The Growth Syndicate helped us refine our ICPs, overhaul our website positioning & messaging, and test, validate various channels. Thanks to their help, we're now in a stronger position to effectively scale Appetize across a variety of use-cases and customer profiles."
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